The judge who will be overseeing an awards ceremony should be carefully chosen to ensure that the event is successful. The challenge always comes in selecting the right judge, or the team that will sit on the panel, and give good results without bias. Some of the qualities and things to consider when choosing a judge for health advertising award events are as follows.
Experience
The judge that you choose should be experienced enough to give an objective opinion. They should have worked either in the advertising field or have knowledge of what audiences are looking for, for them to be considered a good judge. Before you hire a judge, make sure that you have a conversation with them about other jobs they have done and their experience in other similar events.
Charisma
It is always better when you have a judge who is passionate and charismatic to cheer up the crowd. The character of the judge goes a long way in ensuring that they are captivating enough to sustain the interest of the people who are attending the event. They do not have to be overly extrovert. Still, they should be interesting enough to make people feel as though the awards event was worth visiting.
Objectivity/Independence
If you are choosing a judge, you must do due diligence in ensuring that they are independent so that it is not seen as though they are favouring a particular entrant. They should not be affiliated with any of the contestants, or have previous or current relationships with the people who have presented their work for the competition. Before you bring any judge on board, do some background research on them and go through their previous work history, so that you do not get accused of hiring a biased judge and ruining the entire experience.